One of my favorite things to do to interact with hopeful jennicannadventurers is to post live on instagram. I never have a script, though sometimes I jot down bulletpoints of things I have to mention, maybe an upcoming event or sale or noteworthy legislative concerns having to do with cannabis.
The opportunities to connect via technology are amazing. A friend once pointed out that you should act as if everyone always knows what you are doing. Though he pointed it out in a mildly disturbing, Orwellian way, it also translates to living authentically. Because I broadcast myself live, it's hard to hide. I get to live my truth with accountability to my clients. I'm not sure there are many other businesses that get to connect with customers like that and I consider myself fortunate to be able to do so. I hope you enjoy it too!